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1 pricing mix
марк. набор цен* (комбинация различных типов цен, применяемых производителем или продавцом по отношению к конкретному товару или услуге; напр., комбинация используемых типов цен может включать стандартную цену без скидки, цену со скидкой для крупных оптовых покупателей, цену со скидкой за оплату наличными, цену со скидкой для владельцев клубной платежной карты и т. д.)See: -
2 pricing
сущ.марк. ценообразование, установление [формирование, назначение\] цен(ы) ( назначение цены на товар или услугу по определенной формуле или принципу)The proper pricing of any commodity brings an early sale especially in real estate. — Правильное установление цены на товар способствует ускорению продажи, особенно в случае с недвижимостью.
The cycle starts with the determination of the initial assumptions to use in the pricing of the new product. — Цикл начинается с определения начальных предпосылок, которые должны использоваться при установлении цены на новый товар.
See:absorption pricing, administrative pricing, arbitrage pricing, arm's length pricing, average cost pricing, bait pricing, bait-and-switch pricing, ballpark pricing, bracket pricing, break-even pricing, common pricing, competition-based pricing, competition-oriented pricing, competitive pricing, competitive-oriented pricing, contribution pricing, convenience pricing, cost-based pricing, cost-oriented pricing, cost-plus pricing, cyclical pricing, deceptive pricing, deposit pricing, destroyer pricing, differentiated pricing, discount pricing, dual pricing, ethical pricing, export pricing, follow-the-leader pricing, geographic pricing, incentive pricing, loan pricing, loss leader pricing, market-minus pricing, new product pricing, odd-even pricing, planned pricing, predatory pricing, product-bundle pricing, product-mix pricing, psychological pricing, transfer pricing, tiered pricing, variable pricing, pricing mix, pricing point, pricing specialist, price discrimination, skimming 3) а), price leadership, managerial accounting, costing, sales budget, price calculation, overpricing, underpricing
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установление цены, процентной ставки; калькуляция цены по определенной формуле или принципу.* * */action/ оценка* * *калькуляция; формирование цены; ценообразование. . Словарь экономических терминов .* * *процедура, во вре-мя которой учитывается множество факторов: срок аренды, целевая норма прибыли, степень риска и гарантийное обеспечение сделки, остаточная стоимость, налоговые льготы -
3 product-mix pricing
марк. групповое ценообразование* (ценообразование на товары, являющиеся частью определенной группы товаров; представлено следующими стратегиями: установление цен в рамках товарного ассортимента, установление цен на дополняющие [вспомогательные\] товары, установление цен на обязательные принадлежности, установление цен на побочные продукты производства, установление цен на товарные наборы)See: -
4 optional-product pricing
марк. установление цен на дополняющие [вспомогательные\] товары* (установление цен на дополняющие изделия или вспомогательные принадлежности, продаваемые вместе с основным изделием по желанию покупателя)See:Англо-русский экономический словарь > optional-product pricing
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5 product line pricing
тж. product-line pricing марк. установление цен в рамках товарного ассортимента (установление ценового интервала между различными товарами, входящими в ассортиментную группу/товарную линию, исходя из разницы в себестоимости товаров, в оценке потребителями их различных свойств, а также цен конкурентов)See: -
6 product-bundle pricing
марк. установление цен на товарные наборы (установление цен на наборы товаров, продаваемых вместе как одно целое; товары в наборе предлагаются по меньшей общей цене, чем если бы потребитель покупал их по отдельности)Syn:See:Англо-русский экономический словарь > product-bundle pricing
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7 two-part pricing
марк. двойное ценообразование* (установление цен на обязательные принадлежности применительно к сфере услуг; предполагает разделение цены услуги на постоянную и переменную части; напр., абонентская плата за телефон (постоянная часть) плюс плата за звонки, когда количество звонков за месяц превышает определенное число (переменная часть); задача компании по обслуживанию состоит в том, чтобы установить такую абонентскую плату, которая бы стимулировала спрос на услугу и позволила получать прибыль от переменной части оплаты)See: -
8 product-mix pricing
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9 customer
сущ.1) марк. = consumer 1),ATTRIBUTES: average 2. 2), commercial 1. 1), core 2. 1), current 2. 2), dependable 2. 2), direct 1. 3), distant 1. 1), end 1. 1), external 1. 3), final 1. 3), industrial 1. 1), internal 1. 3), key 2. 1), loyal 1. 1), major 1. 2), potential 2. 1), profitable 1. 1), prospective 2. 2), regular 1. 2), repeat 3. 2), target 3. 2)
foreign ( international) customer — зарубежный клиент, международный клиент
customer-oriented approach — подход, ориентированный на потребителя
customer-oriented pricing — ценообразование, ориентированное на потребителя
Her best customer of wine, olive oil and tobacco was Germany. — Ее лучшим покупателем вина, оливкового масла и табака была Германия.
vendor’s customer — клиент продавца
cash-cow customer — "дойный" клиент
credit card customer — клиент, расплачивающийся кредитной картой
to lose a customer — потерять клиента [покупателя\]
to service [to serve\] customers — обслуживать покупателей [клиентов\]
Ant:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theorySee:advertising customer, average customer, business customer, cash customer, charge-account customer, cloning customers, commercial customer, core customer, credit customer, current customer, defaulting customer, dependable customer, direct customer, distant customer, end customer, established customer, exacting customer, external customer, final customer, first time customer, first-class customer, government customer, higher-priority customer 2), high-priority customer, impatient customer, industrial customer, institutional customer, internal customer, key customer, long-standing customer, lost customer, loyal customer, major customer, manufacturer's customer, marginal customer, minor customer, non-preferred customer, patient customer, potential customer, preferential customer, preferred customer, premium customer, primary customer, private label customer, profitable customer, prospective customer, registered customer, regular customer, repeat customer, residential customer, retail customer, return customer, secondary customer, separate customer, target customer, ultimate customer, wholesale customer, would-be customer, customer acceptance, customer account, customer accounting, customer advice, customer affairs, customer appeal, customer attitude, customer base, customer behaviour, customer benefit, customer bias, customer category, customer cloning, customer coalition, customer complaint, customer confusion, customer conviction, customer data, customer delight, customer demand, customer departmentalization, customer discrimination, customer dissatisfaction, customer engineer, customer environment, customer evaluation, customer excellence, customer feedback, customer file, customer flow, customer goodwill, customer group, customer information, customer inquiry, customer involvement, customer journal, customer knowledge, customer ledger, customer list, customer location, customer loop 2), customer loyalty, customer management, customer market, customer mix, customer perception, customer perspective, customer preferences, customer profile, customer profitability analysis, customer quality, customer rate, customer relations, customer relationships, customer research, customer response time, customer retention, customer satisfaction, customer segment, customer service, customer size, customer specialization, customer support, customer survey, customer targeting, customer transaction, customer value, customer's account, customer's man, customer's needs, customer's specifications, customers cloning, customers flow 1) create customers, support customers, class of customer, assignment of customers, at the customer's option, business to customer, business-to-customer, circle of customers, class of customer, cloning of customers, customer in service, customer of long standing, know your customer, receivables from customers, voice of the customer, American Customer Satisfaction Index, customer assurance program, customer buying process, customer credit risk, customer financing risk, customer holdover effect, customer's loan consent, customer's net debit balance, Healthcare Customer Service Associate, Know Your Customer Rule2) ТМО клиент, абонент, объект (люди, блоки данных, задания, требования, процессы, сообщения, программы, вызовы, стоящие в очереди на обслуживание к компонентам системы обслуживания; напр., касса, узел коммутации, процессор, программа)See:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theory
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клиент: лицо, которое приобретает товары или услуги, берет что-либо в аренду (особенно на регулярной основе).* * *. . Словарь экономических терминов .* * *покупатель; заказчик -
10 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
11 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
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продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
12 promotional
прил.общ. содействующий, способствующий, стимулирующий, рекламный, пропагандистскийSee:promotional advertising, promotional allowance, promotional brochure, promotional campaign, promotional competition, promotional discount, promotional expenditure, promotional gift, promotional goods, promotional label, promotional ladder, promotional mailing, promotional manager, promotional marketing, promotional material, promotional mix, promotional price, promotional pricing, promotional products, promotional spot, promotional strategy, Promotional Products Association International, promotion 1) -
13 problem
n1) проблема; вопрос2) проблема, затруднение3) задача
- allocation problem
- anticipated problems
- apparent problems
- assignment problem
- bottleneck problem
- budgetary problems
- cardinal problem
- classical transportation problem
- competition problem
- congestion problem
- cost minimizing problem
- current problem
- debt servicing problem
- decision problem
- development problems
- distribution problem
- econometric problem
- economic problem
- environmental problem
- estimation problem
- exchange control problem
- existing problem
- farm problems
- feasible problem
- financial problem
- financing problem
- fundamental problem
- global problem
- great problem
- housing problem
- immediate problem
- internal problem
- intractable problem
- inventory problem
- key problem
- long-standing problem
- major problem
- management problem
- marketing problem
- maximization problem
- minimization problem
- minor problem
- monetary and financial problem
- mutual problems
- optimization problem
- optimum problem
- original problem
- outstanding problem
- present-day problems
- pressing problem
- prevailing problem
- pricing problem
- production problem
- production control problem
- production setting problem
- product-mix problem
- programming problem
- replacement problem
- scheduling problem
- serious problem
- service problems
- servicing problems
- statistical problem
- stock-holding problem
- take-over problems
- technical problem
- transportation problem
- unforeseen problem
- unresolved problem
- unsettled problem
- unsolved problem
- urgent problem
- problems of common interest
- problem of pollution
- address problems
- alleviate a problem
- anticipate a problem
- assess a problem
- avoid problems
- bring up a problem
- cause a problem
- consider a problem
- cope with problems
- correct a problem
- create a problem
- deal with a problem
- eliminate a problem
- encounter a problem
- examine a problem
- experience a problem
- face a problem
- finalize a problem
- find a problem
- fix the problem
- foresee a problem
- get a problem off the ground
- give a problem
- handle a problem
- have a problem
- investigate a problem
- meet with a problem
- open a problem
- outline a problem
- overcome a problem
- prevent a problem
- put forward a problem
- raise a problem
- resolve a problem
- run into a problem
- simplify a problem
- solve a problem
- tackle a problemEnglish-russian dctionary of contemporary Economics > problem
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14 unit
1. единица; единое целое2. единица измерения наборных элементов, равная 13. элемент; агрегат; аппарат; установка; секция; узел4. печатная секция; секция печатной машиныunits to the em — количество единиц в эме, величина эма
absolute unit — единица измерения в абсолютной системе, абсолютная единица
adding unit — счётное устройство, счётный аппарат
aerograph unit — аэрограф; краскораспылитель
alcohol damping unit — спиртовой увлажняющий аппарат, увлажняющий аппарат, работающий на водно-спиртовом растворе
5. устройство для предотвращения слипания6. устройство, предотвращающее оседание пылиarch-type unit — секция арочного типа, пятицилиндровая печатная секция
7. воздуходувное устройствоdisplay unit — устройство отображения; дисплей
8. секция нагнетания воздухаbuilt-in corner-cutting unit — встроенное устройство для обрубки углов, встроенная углорубилка
90° bump turn unit — поворотное устройство, устройство для поворота на 90°
casting unit — отливное устройство, отливной аппарат
9. двухкрасочная печатная секция10. секция для двусторонней печатиcolor matching unit — устройство для сравнения колористических характеристик краски со стандартом
color viewing unit — устройство для просмотра цветных оригиналов, многокрасочных и шкальных оттисков; анализатор цвета
11. устройство для контактного копированияsingle family unit — односемейный дом, дом для одной семьи
reader unit — считывающее устройство; устройство считывания
12. контактный узел; устройство, обеспечивающее контактcontrol unit — управляющее устройство; блок управления
convertible printing unit — печатная секция, перестраиваемая с одного способа печатания на другой
corner-cutting unit — устройство для обрубки углов, углорубилка
counting-and-collating unit — счётно-подборочное устройство; счётно-подборочная секция
interrogation unit — опрашивающее устройство; блок запросов
detached unit — отсоединенный блок; открепленное устройство
13. резальная секция14. высекальная секцияdampening unit — увлажняющий аппарат; узел увлажняющего аппарата
developing unit — проявочная установка; проявляющая секция
double-width printing unit — печатная секция двойной ширины, полноформатная печатная секция
dyeline copying unit — аппарат, изготавливающий окрашенные копии
endorser unit — впечатывающее устройство; устройство для впечатывания
15. экспонирующая установка16. копировальная установкаfeeder unit — подающее устройство, самонаклад
floor-fed unit — лентопитающее устройство, установленное на уровне печатной секции
flow turn unit — поворотный стол, поворотный транспортёр
fluid injector unit — набрызгивающая секция; устройство для распыления жидкости
folder unit — фальцсекция, фальцевальная секция
graphoscreen vacuum printing-down unit — вакуумная копировальная рама типа «графоскрин»
17. полусекция; секция односторонней печати18. полусекция для печатания дополнительной краской; впечатывающее устройствоheavy-duty nipping unit — зажимное приспособление, работающее с большим усилием
industrial color matching unit — устройство для сравнения колористических характеристик краски со стандартом
infeed unit — питающая секция, самонаклад
insertion unit — вставной блок; блок для вставки
19. накатная группа красочного аппарата20. краскоподающая группа красочного аппарата21. красочный аппарат22. встроенная секция23. агрегатированные секции, неавтономные узлыmagnetic brush unit — узел проявления «магнитной кистью»
output photo unit — выводная фотонаборная секция, блок экспонирования набора
paper jogging unit — устройство для сталкивания бумажных листов, сталкиватель
construction unit — блок; модуль; узел
dosing unit — дозирующий узел; дозатор
24. секция двусторонней печати25. секция, переключаемая на запечатывание с оборотаmixed bed unit — фильтр смешанного действия; ФСД
26. фотографирующее устройствоunit name — имя устройства; номер устройства
27. блок экспонирования, фотографическая секцияplaten unit — тигельное печатное устройство; тигельный печатный аппарат
portable text entry unit — переносной наборный аппарат, переносной терминал для ввода текста
pressing unit — прессующая секция, прессующее устройство
processing unit — технологическая секция; секция обработки
punched card control unit — управляющее устройство, работающее на перфокартах
remote text entry unit — дистанционный наборный аппарат, дистанционный терминал для ввода текста
roller-type anti-setoff unit — противоотмарочный аппарат цилиндрического типа, параллоид-аппарат
protocol unit — протокольный блок; блок реализации протокола
28. ротационная листоподборочная секция29. вращающийся подборочный стол30. вторая фальцсекция31. кассета второго параллельного сгибаsensing unit — датчик, чувствительный элемент
stacked units — печатные секции, установленные друг над другом
stacking unit — стопоприёмное устройство; листоприёмное устройство
three-roller unit — трёхлучевая рулонная установка; трёхлучевая рулонная звезда
three-up bound unit — блок-тройник, тройной блок
32. слово33. совокупность данных, передаваемых как единое целоеtransmission light unit — источник света для прозрачных оригиналов, источник света для диапозитивов
two-roller unit — двухлучевая рулонная установка; двухлучевая рулонная звезда
two-up bound unit — блок-двойник, двойной блок
underfeed unit — лентопитающее устройство, расположенное в нижнем ярусе машины
34. корректор контрастности35. установка переменной чувствительностиvisual display unit — дисплей, видеотерминальное устройство
wed infeed unit — лентопитающее устройство; рулонная установка
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15 SPM
- фазовая автомодуляция
- управление портфелем услуг
- протокольный автомат сеансового уровня
- модель ценообразования в системе энергоснабжения
- взвешенные твёрдые частицы
взвешенные твёрдые частицы
—
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
модель ценообразования в системе энергоснабжения
—
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
протокольный автомат сеансового уровня
—
[ http://www.iks-media.ru/glossary/index.html?glossid=2400324]Тематики
- электросвязь, основные понятия
EN
управление портфелем услуг
SPM
(ITIL Service Strategy)
Процесс, отвечающий за управление портфелем услуг. Управление портфелем услуг обеспечивает наличие у поставщика услуг набора ИТ-услуг, отвечающего требованиям бизнеса при оптимальном объёме инвестиций. Управление портфелем услуг рассматривает Услуги в терминах предоставляемой ценности для бизнеса.
[Словарь терминов ITIL версия 1.0, 29 июля 2011 г.]EN
service portfolio management
SPM
(ITIL Service Strategy)
The process responsible for managing the service portfolio. Service portfolio management ensures that the service provider has the right mix of services to meet required business outcomes at an appropriate level of investment. Service portfolio management considers services in terms of the business value that they provide.
[Словарь терминов ITIL версия 1.0, 29 июля 2011 г.]Тематики
Синонимы
EN
фазовая автомодуляция
(МСЭ-T G.691).
[ http://www.iks-media.ru/glossary/index.html?glossid=2400324]Тематики
- электросвязь, основные понятия
EN
Англо-русский словарь нормативно-технической терминологии > SPM
См. также в других словарях:
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